As advertising reaches a cacophonous pitch, as it does every year around this time, brands say they are finding newer and more effective ways to reach their audiences.
According to experts, Tata Tiago JTP and Tigor JTP -- a sedan and hatchback -- are not only powerful and faster than every other car in the segment, but also in the segment above, including their peers Maruti Baleno RS, Volkswagen Polo and others.
The non-viability of green crackers may pave the way for e-crackers.
About 1,070 units in Sivakasi can manufacture fireworks worth Rs 6,000-9,000 crore.
The car is expected to hit the road on October 23 and is being launched as Hyundai celebrates two decades in the country. Industry sources say that it will be priced at Rs 3,70,000 to stay competitive with its biggest competitors, Tata Tiago and Maruti Suzuki Celerio.
Colleges are witnessing more offers, with better salary packages. Median salary packages offered have improved over last year.
Sterlite in a statement said the judge observed there was a difference between public perception and ground reality.
Kerala Tourism has drawn up God's Own Country 2.0 and the department is going all out to repair the state's image and infrastructure. Apart from being a damage control exercise, it is also an opportunity to reimagine the state as a tourism brand.
What is driving the digital-first approach of traditional, legacy brands? Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium.
States are now gearing up to implement the scheme, integrating it with their own public health insurance plans and tying up the loose ends.
In the second phase of action against shell companies, the MCA is also trying to trace the directors of 'vanishing' companies
Antrix, ISRO's commercial arm, is eyeing 10% of the $357 billion global market.
NCLT allows Shivinder to withdraw petition against his brother Malvinder. Final decision to be taken by family members in their presence.
Sources said she had stopped eating for the past few days and had constantly been making calls and sending emails to the two brothers.
From coming up with the correct list of beneficiaries to finding enough people to work as Ayushman Mitras to generating awareness about the scheme - many things need to fall in place before it can be successfully launched in a few days.
Mythological and historical shows are lapped up not just by the young, but equally by grown men and women.
While industry is upbeat, start-ups in the space sector are finding it difficult to cater to the demand due to a lack of funding, issues related to policy like foreign funding, intellectual property, etc, and a lack of support in testing.
And it's not an IIT graduate who's bagged it, report Gireesh Babu & Vinay Umarji.
Connecting with people is the first step to creating greater awareness for the brand and that in turn, believes ISRO chief K Sivan, will translate into the institution becoming a place that people want to work in.
Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium, its targeted and data driven approach and the increasing cost of offline channels for sales and distribution.
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